Service

PR & Communications

We build a coherent press narrative and an always-on founder voice - then put both in front of the journalists, podcasters and audiences that actually move your market.

  • Tier-1 press mentions
  • Founder thought leadership
  • Compounding share of voice

What you get

  • Media list & journalist outreach
  • Press releases & briefing docs
  • Founder LinkedIn ghostwriting
  • Executive thought leadership (essays, op-eds)
  • Podcast booking & prep
  • Crisis & reactive comms playbook
  • Monthly coverage report

How we work

  1. 1

    Narrative

    Sharpen the story, proof points, and spokesperson voice.

  2. 2

    Targets

    Build a tiered media and podcast list mapped to your audience.

  3. 3

    Pitch

    Outreach, briefings, interview prep, and reactive comms.

  4. 4

    Measure

    Coverage, share of voice, and inbound impact - reviewed monthly.

Timeline

From kickoff to delivery

A typical engagement runs in these phases. Exact dates land in the proposal once we scope your project.

  1. 1

    Narrative & Targets

    Week 1–2

    Sharpen the story, proof points, and spokesperson voice.

  2. 2

    Pitch & Outreach

    Week 3+

    Build a tiered media and podcast list mapped to your audience.

  3. 3

    Thought Leadership

    Ongoing weekly

    Outreach, briefings, interview prep, and reactive comms.

  4. 4

    Coverage Report

    Monthly

    Coverage, share of voice, and inbound impact - reviewed monthly.

Packages

Pick a package shape

Every engagement is scoped to your goals. Send us your context and we'll return a custom quote within 48 hours.

Launch Push

Product / funding launch

Cadence

6 weeks

  • Press kit
  • Media list & outreach
  • Briefings
Request a quote
Most popular

Always-on

Compounding share of voice

Cadence

month

  • Founder LinkedIn
  • Podcast booking
  • Monthly coverage report
Request a quote

Crisis & Reactive

Regulated / high-risk teams

Cadence

retainer

  • Reactive playbook
  • On-call comms
  • Spokesperson prep
Request a quote

Want a single deliverable instead? See pick & choose add-ons or curated bundles.

Pick & choose

Just need one thing?

Single deliverables you can buy on their own - no retainer, no long commitment.

Single press release

Written, briefed, and pitched to your tier-1 list.

1–2 weeksGet a quote

Podcast booking pack

Land 5 confirmed podcast appearances.

6–8 weeksGet a quote

Founder LinkedIn month

8 ghostwritten posts, scheduled and engaged.

Digital PR + link-building campaign

Newsworthy hook + outreach + 5 placements.

6–8 weeksGet a quote

Awards submissions pack

Submit to 5 relevant awards with full writeups.

Founder thought-leadership program

Monthly essays + op-eds + LinkedIn cadence.

Speaker bureau / event pitching

Pitch founder to 10 relevant events / panels.

Crisis comms playbook

Scenarios, statements, escalation tree, on-call.

Mainline launch PR (TOI / Mint / ET / BS)

Embargoed launch with mainline business press.

4–6 weeksGet a quote

Tech-press launch PR (YourStory / Inc42 / Moneycontrol)

Tech / startup press launch + founder interviews.

Regional / vernacular media outreach

Hindi + regional press releases + briefings.

3–4 weeksGet a quote

ORM retainer

Online reputation monitoring, response, takedowns.

ET / Mint exclusive pitching

Exclusive feature placement with a tier-1 publication.

4–6 weeksGet a quote

Trade-press placements

Afaqs / Storyboard18 / Exchange4Media coverage.

2–3 weeksGet a quote

IPO / pre-IPO comms program

DRHP-to-listing PR program with analyst + retail comms.

FAQ

Common questions

Do you guarantee placements?+

No reputable PR partner does. We commit to outreach volume, target quality, and a clear narrative - placements compound from there.

Do you write content under our founder's name?+

Yes - LinkedIn posts, essays and op-eds, always reviewed and approved before publishing.

Do you handle crisis comms?+

Yes - we build a reactive playbook up front and stay on call when something breaks.

Ready to start?

Tell us about your project - a clear estimate within 48 hours.