Selected work
Projects that moved the metric.
A look at recent engagements across brand, product, and growth - and the measurable outcomes they produced.
AllB2B SaaSE-commerce / DTCFintechD2CBFSI
E-commerce / DTC2025
Turning a DTC food brand into a scroll-stopping storefront.
Headless storefront + content engine that lifted AOV 38% and email revenue 4×.
+38%AOV4×Email revenue+22%Returning rate
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Fintech2024
Shipping an AI-powered finance MVP in eight weeks.
From whiteboard to production launch - brand, app, and growth loop in two months.
8 wksTime to launch1,400+Beta waitlist$2.1MSeed raised
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D2C2025
Scaling a Tier-1 D2C beauty brand into a quick-commerce powerhouse.
Storefront, performance creative, and Blinkit/Zepto/Instamart activation that doubled monthly orders in 6 months.
2.1×Monthly orders₹4.2CrQuick-comm GMV3.6×Blended ROAS
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BFSI2025
Pre-IPO brand and comms program for a regulated fintech.
Brand refresh, DRHP narrative, investor deck, and ORM that took a Series-C fintech credibly to its pre-IPO window.
120+Pre-IPO press hits45Investor meetings+58%Brand recall
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